CinemaTech
[ Digital cinema, democratization, and other trends remaking the movies ]

AD: Fans, Friends & Followers

Saturday, December 13, 2008

Seeking Your Help with My Next Book

The project I've been working on for a few months now is about building a fan base in the digital era.

If you are a filmmaker, musician, artist, or writer, how do you attract a big audience online...and ideally build a self-sustaining career with the support of that audience?

So I'm looking for people who have really built their careers on the Internet, not necessarily established bands or filmmakers who've also done cool stuff with the Web.

One example of someone I've interviewed already is Michael Buckley, the YouTube star who recently quit his day job and signed a development deal with HBO.

Other examples of people I've been talking to: the guys at JibJab...Ze Frank ... OK GO ... and Natasha Wescoat. Essentially, people who have figured out how to attract and interact with lots of people online, and who've built business models around that without ticking off their fans.

Would love to hear any ideas you have...

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