How soon before we see movies on the video iPod?
Film studios may be a harder sell [than TV networks], however. Hollywood executives have privately expressed deep reservations about the security of Apple's proprietary digital rights management protections, called FairPlay. They have largely refused to allow any permanent downloads of movies to be sold over the Net until the introduction of a new generation of DVD copy protection, expected to be ready by the end of the year.
Apple's desire to exert pricing control might be another issue. Pricing a song at 99 cents, and a TV show at $1.99, sounds reasonable... but will consumers swallow a $5.99 or $9.99 movie download?