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Sunday, October 11, 2009

Video: 'Heroes' creator Tim King talks about transmedia storytelling

While in LA last month, I had a chance to sit down with "Heroes" creator Tim Kring in the show's production offices. Kring is part of a session I'm hosting on October 24th at the Boston Book Festival.

We talked for about a half-hour. I asked Kring about the ukelele made of mango wood that was sitting on a stand in his office, and he played a couple chords for me. We talked about George Lucas as the original transmedia storyteller, introducing characters like Boba Fett on television first (and in a parade!), and then later weaving them into the narrative of the Star Wars films, books, and of course, toy lines.

The part of the conversation I captured on video covers Kring's approach to transmedia storytelling... some of the books that have spun off from the "Heroes" TV he thinks about the audience's desire to participate in the "Heroes" universe...and a little bit about "Flag of Orpheus," the trilogy of books (unrelated to "Heroes") that Kring is working on with the novelist Dale Peck. (I mistakenly call it "Gate of Orpheus" in the interview...the perils of shooting and asking questions at the same time...)

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  • Great insights into taking story further and deeper for more meaning, more effect. Thanks for taking the time to do the interview.

    By Blogger BOSCUTTI, at 3:12 AM  

  • Great interview Scott! It will be very interesting to see other producers of Tim's ilk adopt this form of multi platform storytelling across all genres. There's certainly going to be a tremendous demand for this type of social currency/fandom in every type of show in the coming years.

    Zach Jordan
    Joe Digital

    By Blogger Unknown, at 11:06 AM  

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