Audio: SXSW Panel on Building Your Audience Online

I recorded Sunday afternoon's SXSW panel called "Marketing Meets New Media: Building Your Audience Online." I'm sure SXSW will post higher-quality "official" audio or video sometime soon...

The recording is about an hour long. Here's the MP3 audio, or you can just click play below.

Here's who we had:

- Scott Kirsner Editor, CinemaTech
- Natasha Wescoat Artist/Blogger, Natasha Wescoat Inc
- Jonathan Coulton Singer-Songwriter
- Brett Gaylor Filmmaker, 'RiP: A Remix Manifesto'
- Burnie Burns Rooster Teeth Productions
- Markos Moulitsas Kos Media

Three of those folks (Natasha, Jonathan, and Burnie) are featured in my next book, Fans, Friends & Followers: Building an Audience and a Career in the Digital Age. (The official pub date is in early April, but you can get the e-book now.)