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Monday, March 24, 2008

Mavs in 3-D ... Other Alternative Digital Content ... HD DVD Credits

- Tomorrow night's Mavs/Clippers game will be broadcast live in 3-D to one Landmark Theater in Dallas. They're using the Fusion 3-D camera system developed by Sony, James Cameron, and Vince Pace.

- The NY Times wrote yesterday about non-movie content in movie theaters. There's apparently a boomlet happening. From the story:

    Chains in Tennessee and New Jersey sell $25 tickets to performances of La Scala operas. AMC and Regal, two of North America’s biggest chains, have promoted concerts (Celine Dion), marathons of classic TV shows (“Star Trek”) and seasonal events (the St. Olaf Christmas Festival). On April 24, hundreds of theaters are scheduled to show highlights from the Drum Corps International World Championships.

    Few think nonmovie content will supplant movies as the primary reason people trek to the multiplex. Rather, the hope is that all the niche offerings will add up to steady supplemental income.


This is the kind of stuff that wasn't possible before digital cinema...

- People who bought HD DVD players from Best Buy and Circuit City can return them for store credits or gift cards, the Times' Bits blog reports.

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7 Comments:

  • So, Scott --

    Let me ask this - Given the rise of nontraditional / alternative content being screened at theatres, do you think the market is ready for the return of the movie serial?

    (In a different format then the traditional 20 minutes every week)

    By Blogger Cunningham, at 12:27 PM  

  • Scott,

    It has taken a while, but go back to the panel I moderated September 2005 when this was discussed. We met for the first time that day, by the way.

    It has taken some time, but Pace has done 2 NBA all star games and one final.

    We were in MA a few weeks ago and in picking up the Globe read your Polaroid article. Good work.

    Marty Shindler

    By Blogger Unknown, at 12:57 PM  

  • Cunningham... it'd be interesting to see someone try to revive serials....

    Marty -- that was a historic panel, of course. I am sure sports in cinema would do much better if beer could be served. Went to the Alamo Drafthouse in Austin during SXSW. *That's* a pretty ideal viewing environment for hoops (or anything else.)

    SK

    By Blogger Scott Kirsner, at 2:48 PM  

  • Hi Scott,

    This weekend while in Vegas (non IndieGoGo related ;) I was able to concurrently watch four NCAA tournament games at Le Theatre Des Arts in the Paris Hotel. Not quite a movie theatre, but no reason chains couldn't do the same.

    Eric Schell

    By Blogger schelle, at 4:24 PM  

  • Next up: This American Life, live in theaters...

    By Blogger Scott Kirsner, at 5:47 PM  

  • Also San Francisco Opera has started doing theatrical releases to digital cinemas.
    http://sfopera.com/cinecast.asp

    By Blogger Unknown, at 9:31 PM  

  • Beer at the cinema for sporting events would be ideal. The ArcLights and the Bridge (National Amusements) here have beer and drinks in select auditoriums.

    Time will tell how this evolves.

    By Blogger Unknown, at 9:31 PM  

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