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AD: Fans, Friends & Followers

Monday, May 14, 2007

'Helvetica,' the documentary

Here's a doc that is getting some good buzz in the blogosphere: 'Helvetica,' about the omnipresent sans serif typeface. Four clips posted to YouTube have been seen more than 30,000 times.

What's nice about marketing this kind of pic is that there's a natural target audience: graphic designers.

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