Imax: A digital transition, and smaller screens
Here's a recent LA Times piece in which Imax's co-chairman says the company is considering sharing more info with consumers about screen size.
And there's this interesting stat in today's NY Times story on Imax:
How did Imax win over Hollywood? For starters, next-generation Imax projection systems, which rely on digital images rather than film, sharply lowered costs. Before digital arrived, a single Imax print of a major Hollywood film could run $60,000, according to Warner Brothers, compared with about $1,000 for a standard print. Imax’s digital prints cost about $500 each
Labels: Brad Gelfond, digital cinema, IMAX, Liemax


