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Thursday, October 11, 2007

Aguru Images commercializing USC's Light Stage technology


When I was at USC earlier this week, Elisa Wiefel and Krisztina Holly of the USC Stevens Institute happened to mention Light Stage, a technology developed at USC's Institute for Creative Technologies, which I've been following for a while. It's an LED lighting array that basically lets you film actors on a stage, and then once you digitize the footage, adjust the lighting to mimic any possible environmental condition. So if you find you need to have a bright highlight on the right side of the actor's body, because they're about to be hit by a comet, you can do that. It has been used on 'Spider Man 3' and 'Superman Returns,' most recently.

Elisa and Krisztina mentioned that a company in Virginia, Aguru Images, has licensed the technology from USC, to better market it to studios and visual effects houses. (Aguru has also recently picked up some technology from NYU.)

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