Wal-Mart: 3000 movies downloaded in first month

The AP has a story talking about how retailers are likely to see their DVD sales slip, just as CD sales have fallen each year since 2003. Two interesting tidbits from the piece relate to Wal-Mart and Blockbuster:

Wal-Mart Stores Inc. is the farthest along [in terms of retailers offering digital downloads] after selling 3,000 movie downloads in its first month, February. Blockbuster Inc. spokeswoman Karen Raskopf said the movie rental chain intends to enter digital downloads by the end of this year, perhaps in partnership with another company.

"We don't see digital downloading becoming a huge business in the next year or two, but our view is we need to be in the business, and we don't want to be at a competitive disadvantage," she said.

Could that other company Blockbuster may ally with be Movielink?