Another YouTube Challenger ... Lionsgate Joins iTunes ... MySpace Intros a Media Blocking Tool (and more)
- Lionsgate has added its older movies to iTunes, according to Variety. Why not new releases? Ben Fritz writes:
ITunes' price for the download of new-release movies -- $12.99 the first week, $14.99 thereafter -- remains an impassable sticking point for all studios but Disney (in which Apple CEO Steve Jobs is the largest individual shareholder) since it requires a lower wholesale price than studios get for DVDs.
...Most studios are not yet willing to risk alienating retailers in the $25 billion DVD biz for the still nascent digital market.
- MySpace is introducing a new tool to let media companies block the uploading of unauthorized video clips, according to the NY Times. This will do two things:
1. Frustrate users, especially if MySpace starts blocking clips that include, say, a snippet of a song or a short scene from a movie that would otherwise be protected under Fair Use.
2. Keep MySpace from getting sued.
3. Potentially enable MySpace to create a new revenue stream for media companies when their content is uploaded by users, funneling a trickle of advertising revenue to them.
- The Academy of Motion Picture Arts and Sciences is beefing up its Web site in the run-up to the Oscars on February 25th.
- MTV is laying off about 250 employees, in part to invest more in its "digital future," according to the NY Times.